There is a direct link between emotional intelligence and innovation in the workplace – and it hinges on trust. Emotional intelligence helps to build trust among team members. Trust is built when every member of the team understands and responds to each other’s emotions with empathy. This understanding supports open communication, and results in a safe environment where team members feel comfortable sharing ideas. Thus, teams with high levels of emotional intelligence are more skilled at harnessing creativity and embarking on innovative processes to develop new products, services, or business processes that can yield significant value for the company.
Start with building emotional intelligence
Leaders who possess high emotional intelligence can inspire and motivate their team members, help them to better understand their strengths and weaknesses, and provide support and guidance in developing the team EI.
Here are 7 strategies for growing individual and team emotional intelligence:
- Provide training programmes focused on self-awareness, empathy, and emotional regulation.
- Promote a culture of open communication where employees feel comfortable expressing their feelings and concerns openly.
- Model and encourage active listening.
- Encourage regular, constructive feedback from colleagues and managers, allowing employees to identify areas for improvement in their emotional intelligence.
- Assign challenging projects that require navigating a range of situations and resulting emotions.
- Equip employees with the tools to effectively navigate conflicts by understanding all parties’ underlying emotions and perspectives.
- Foster a culture of teamwork where people support each other, share knowledge, and work towards common goals.
To learn more read our blog, Managing your team’s emotional intelligence.
Simultaneously, build trust among your employees
As an element of growing emotional intelligence, building trust within a team is crucial because more than boosting productivity, it encourages collaboration, creativity, and innovation. Innovation allows businesses to differentiate themselves by offering unique and valuable services and products, giving them an edge over competitors in the marketplace.
Here are 7 strategies for fostering trust in your employees:
- Lead by example, modelling the behaviours you expect from your team, such as upholding ethical standards and demonstrating accountability and integrity in your actions and decisions.
- Share information openly with your team. Explain decision-making processes and actively listen to team members’ concerns while making it clear that, ultimately, final decisions lie with management.
- Create a psychologically safe environment by encouraging giving and receiving constructive criticism and allowing for mistakes without fear of repercussion. This will help to create a space where employees feel comfortable sharing ideas.
- Support and empower employees in their work and career development. This means providing them with the resources, guidance, and feedback they need to succeed in their tasks and grow in the company.
- Empower team members by delegating tasks and providing autonomy to allow people the space to make decisions within their roles.
- Be consistent in following through on commitments. Set clear expectations and ensure fairness in your treatment of all team members.
- Address conflicts and issues promptly and constructively. If trust is broken, openly discuss the issue, acknowledge your concerns, and work together with the individual or team to rebuild trust.
Reap the rewards brought by creativity and innovation
Creativity and innovation are essential for companies who wish to thrive and grow – especially in a competitive business landscape. Creativity and innovation are the driving force behind fresh perspectives, groundbreaking ideas, and new business opportunities.
Here are 7 key benefits brought by innovation in business:
- Provides a competitive advantage that allows companies to differentiate themselves from their competitors through developing new products or services, and processes that better meet customer needs.
- Boosts customer satisfaction by introducing new products, features, or services that better address evolving customer needs and provide a more positive and relevant experience.
- Drives business growth as businesses who innovate can tap into new markets and revenue streams through developing new products and services.
- Innovation can help businesses streamline, automate, and find more efficient ways to work, which can reduce waste and increase output.
- Innovation promotes greater resilience and adaptability to change by encouraging a culture of experimentation, learning from failures, and embracing change.
- Innovative companies attract top talent because ambitious individuals are generally drawn to companies that are forward-thinking and embrace innovative ideas – particularly as these provide opportunities for personal and professional growth.
- A reputation for innovation is often associated with forward-thinking leadership and quality products and services. When customers consistently experience innovative solutions from a company, they are more likely to remain loyal.
It takes ongoing, intentional effort by emotionally intelligent leadership to grow an emotionally intelligent team. But it is well worth the time and effort. Emotional intelligence facilitates open and honest communication by allowing individuals to understand and respond to each other’s emotions. This leads to a psychologically safe work environment where diverse perspectives can be shared without fear of judgment. When trust is established in this way, employees feel safe to voice their ideas, even if they are unconventional or risky. This open sharing of ideas in a nonjudgemental environment lies at the root of innovation.
Over to you for sharing your comments and experiences.

About the Author: Kerstin Jatho
Kerstin is the senior transformational coach and team development facilitator for 4Seeds Consulting. She is also the author of Growing Butterfly Wings, a book on applying positive psychology principles during a lengthy recovery. Her passion is to develop people-centred organisations where people thrive and achieve their potential in the workplace. You can find Kerstin on LinkedIn, Soundcloud, YouTube and Facebook.